I design experiences digital, physical, and everything in between.
I started out in tech consulting, working with large consumer goods clients on Salesforce implementations. I excelled at understanding what businesses needed and translating that into systems that worked. But after a few years, I started wanting more than that. I wanted to work on things that actually changed how people experienced the world, not just how companies ran their operations.
That pull toward impact is what led me to start designing on the side. Orbit came out of watching group trips fall apart in iMessage group chats. Maati came out of frustration with how edtech gets built for communities without ever really asking what they need. Both started with a real problem I kept seeing, not a brief. That's still how I work.
Outside of screens, I'm the one who turned a birthday into a full Survivor episode with tribal council and immunity idols, and recently shipped a multiplayer city-wide game app just because the idea was too fun not to build. I think the common thread is pretty obvious: I like making things that make people feel something.
From enterprise consulting to passion-led design. Each project starts with the same question: what do people actually need?
A UX project reimagining how people plan travel and events, moving beyond itinerary templates to emotional story-driven experiences.
A learning platform designed around where people already are, rooting education in community, culture, and lived context rather than standardized curricula.
The same skills that make a great product make a great event: understand your audience deeply, obsess over the details, and design every touchpoint to make people feel something. Here's what that looks like IRL.
From federal investigations to enterprise consulting to experience design. A path that's always been about people.
Led an end-to-end website and funnel audit for a 501(c)(3) nonprofit focused on sustainable agriculture in Palestine. Designed GA4 conversion tracking, a new institutional partner page, and an 8-week implementation roadmap.
Independently designed and shipped end-to-end projects across UX, edtech, and full-stack development. Built Orbit (group travel planning), Maati (community-contextualized learning for low-resource settings), and Assassins (a live city-wide elimination game with real-time multiplayer, SMS auth, and Mapbox). Uses Claude and AI tools throughout to accelerate concept development, research synthesis, and end-to-end product builds.
Support pediatric patients through creative and educational engagement, coordinating with clinical staff to enhance patient experience and emotional well-being.
Leading cross-functional product and engineering teams to design and ship Salesforce-based digital products for enterprise clients across consumer goods and multiple global regions. Owns product roadmaps, sprint planning, and stakeholder alignment across 4+ regions. Drove a 20% increase in operational efficiency and a 15% lift in team productivity through Agile delivery. Conducts user research and builds Figma prototypes to bridge UX and technical teams. Built a custom GPT using ChatGPT and Copilot that automated core BA workflows including meeting notes, process flows, and user story generation, cutting a 5-hour manual process to under 10 minutes. Leverages SQL and analytics to surface inefficiencies and reduce manual data processing by ~30%.
Built the technical and analytical foundation of my career at the intersection of business strategy and technology. Graduated with a focus on systems thinking, data, and digital product delivery.
Analyzed large-scale datasets to detect fraudulent activity and improve operational efficiency. Maintained a Top Secret security clearance and contributed to cross-agency investigations across Atlanta.
Whether you're looking for a product thinker who leads with empathy, or a collaborator who won't rest until the details are perfect. I'd love to connect.