Hold & release to break
Product Strategist · Experience Designer

Shriya Gotety

I design experiences digital, physical, and everything in between.

From consulting
to making things

Seeking a Product Manager or Product Strategy role

4+
Years in product delivery
4
UX & product projects
2
Passion projects launched
Events curated with love
8
Ask
me
✦ Currently
Building a city-wide elimination game app and somehow also running it

I started out in tech consulting, working with large consumer goods clients on Salesforce implementations. I excelled at understanding what businesses needed and translating that into systems that worked. But after a few years, I started wanting more than that. I wanted to work on things that actually changed how people experienced the world, not just how companies ran their operations.

That pull toward impact is what led me to start designing on the side. Orbit came out of watching group trips fall apart in iMessage group chats. Maati came out of frustration with how edtech gets built for communities without ever really asking what they need. Both started with a real problem I kept seeing, not a brief. That's still how I work.

Outside of screens, I'm the one who turned a birthday into a full Survivor episode with tribal council and immunity idols, and recently shipped a multiplayer city-wide game app just because the idea was too fun not to build. I think the common thread is pretty obvious: I like making things that make people feel something.

Product Management UX Research Figma & Wireframing Systems Thinking EdTech Event Design Agile / BA Social Impact

Projects that
solve real things

From enterprise consulting to passion-led design. Each project starts with the same question: what do people actually need?

I also design
the room.

The same skills that make a great product make a great event: understand your audience deeply, obsess over the details, and design every touchpoint to make people feel something. Here's what that looks like IRL.

The arc of
my journey

From federal investigations to enterprise consulting to experience design. A path that's always been about people.

2026 – Present
Orbit
Founder & Product Manager

Building Orbit end to end — a group trip and event planning app — from product vision and PRD through UX, data architecture, and code. Shipped real-time multi-user collaboration across itinerary, shared expenses with automated settlement, tasks, polls, chat, and AI-powered booking import (paste or screenshot a confirmation to parse it into a structured itinerary). 24-table Postgres schema with row-level security. Now in TestFlight beta ahead of App Store launch.

Product Strategy React Native Supabase Claude AI TestFlight Beta
2026 – Present
Treedom for Palestine
Pro Bono Product & Growth Advisor

Audited an end-to-end product funnel across UX, donation flow, and conversion tracking for a 501(c)(3) nonprofit. Set up GA4 and Google Ads conversion tracking for the first time, enabling full campaign attribution. Delivered a prioritized findings report with UX mockups and an 8-week roadmap that reshaped the donation funnel and partner strategy.

UX Audit Conversion Funnel GA4 · Google Ads Nonprofit Strategy
2024 – Present
Hassenfeld Children's Hospital
Volunteer — Child Life Services

Support pediatric patients through creative and educational engagement, coordinating with clinical staff to enhance patient experience and emotional well-being.

Patient Experience Community Care
2021 – 2026
PricewaterhouseCoopers
Product Delivery Lead, Cloud & Digital (Sr. Associate)

Delivered products for Fortune 500 clients across the full product lifecycle — discovery, roadmapping, build, and launch — on Salesforce platforms and custom mobile apps. Led cross-functional teams of up to 8. Clients included PepsiCo (Saavy mobile app, delivery-driver MVP shipped in 6 weeks), Florida Power & Light (billing and service operations), Stellantis (digital experience), and Acrisure (Salesforce solutioning). Self-initiated and built an internal AI agent that cut a recurring 5-hour documentation task to under 10 minutes.

PepsiCo · FPL · Stellantis Salesforce Figma Agile SQL · SOQL AI Automation
2021
University of Georgia
BBA in Management Information Systems, Terry College of Business

Built the technical and analytical foundation of my career at the intersection of business strategy and technology.

Management Information Systems Business Strategy
2018 – 2020
Federal Bureau of Investigation
Honors Intern — Healthcare Fraud · Violent Crimes · Forensic Accounting

Analyzed large-scale datasets to detect fraudulent activity. Maintained a Top Secret security clearance and contributed to cross-agency investigations across Atlanta.

Data Analysis Forensic Accounting Top Secret Clearance
Hello.

Let's build
something —
or plan something.

Whether you're looking for a product thinker who leads with empathy, or a collaborator who won't rest until the details are perfect. I'd love to connect.