Orbit replaces scattered group chats, spreadsheets, and split apps with one collaborative planning system that adapts to everyone's level of involvement.
Groups bounce between WhatsApp, Google Docs, Splitwise, and Notes — losing context at every handoff. Orbit was designed to collapse all of that into one adaptive system.
Groups bounce between WhatsApp, Google Docs, Splitwise, Pinterest, and Notes — context is constantly lost and no single person has the full picture.
1–2 "Type A" planners carry all the cognitive load while the rest of the group stays passive — contributing nothing but also complaining about everything.
Every group has an endless "where should we eat?" thread. Without structured decision-making, simple choices consume hours of back-and-forth.
Tracking who owes who requires a separate app and a separate conversation. Expenses that aren't logged immediately are often forgotten or disputed.
of travelers say a ready-made vacation itinerary would meaningfully reduce their stress. The problem isn't desire — it's coordination overhead. Orbit addresses this directly by reducing planning friction for every role in the group. (Wyndham Hotels, 2017)
Orbit doesn't treat all users the same. The system dynamically adapts its UI depth and task surface to three distinct engagement modes — without requiring anyone to configure their role.
Loves control and organization. Already uses spreadsheets, Google Docs, and multiple apps simultaneously. Frustrated that no one else contributes in a meaningful way.
Doesn't want to plan — just wants updates and the ability to vote on key decisions. Gets overwhelmed by walls of information and disappears from group chats.
Sends TikTok videos, random restaurant links, and spontaneous ideas at all hours. Enthusiastic but disorganized — their contributions get lost in the noise.
Mapped through the eyes of Maya, The Planner — organizing a 5-day group trip to Mexico City with 6 friends.
| Stage | Actions | Thoughts | Emotions | Pain points | Orbit opportunity |
|---|---|---|---|---|---|
| 🌱 Ideation | Creates group chat, shares links, collects date availability | "This is exciting! Maybe we can actually do this." |
Excited → optimistic
|
Links get buriedNo when2meet | Trip creation flowDate polling |
| 🗳️ Decision making | Proposes hotel options, waits for group input, makes unilateral choices | "Why am I the only one responding? Just pick something!" |
Frustrated → resigned
|
No structureSilent group | Voting deadlinesPush nudges |
| 📋 Planning | Builds Google Sheet itinerary, creates Splitwise group, sends doc link | "I need to do this across 4 apps. There has to be a better way." |
Overwhelmed → determined
|
4 separate appsNo one updates | Itinerary builderTask delegation |
| ✈️ During trip | Referencing notes, settling payments, sharing photos | "Where did I save that restaurant? Was it the spreadsheet or the chat?" |
Happy but distracted
|
Info scatteredSlow expense log | Quick-add expenseShared album |
| 🏡 Post-trip | Calculates expenses, sends Venmo requests, exports photos | "I'm still settling money two weeks later. Classic." |
Drained → relieved
|
Manual mathAwkward asks | Settlement summaryMemory hub |
Click through the five core screens of Orbit. Each represents a distinct UX surface solving a specific planning pain point.
Tap a card or vote below:
Group dynamics are a design surface. Every friction point I found in research — the silent group member, the overloaded planner, the idea that never got seen — turned out to be a structural problem, not a personality one. Orbit taught me that the best UX decision isn't always a prettier screen. Sometimes it's the right nudge at the right moment for the right person.